MAD Magazine #198 MAD Magazine (USA) Updated: February 1st, 2019 Country: USAEdition: 1st Edition - New YorkCompany: E.C. Publications, Inc.Published: April 1st, 1978Cover: Hopes this issue jams every computer in the country...Sale price: 60 centPages: 52Format: Magazine Editorial Editor: Al FeldsteinAssociate Editor: Nick MeglinAssociate Editor: Jerry DeFuccio Cover Variations DenmarkGreat BritainNetherlandsSweden Featured characters Eli Wallach (Actor)Nick Nolte (Actor)Beth Howland (Actor)Louis Gossett Jr. (Actor)Jaqueline Bisset (Actor) Table of ContentsCoverTable of ContentsLetters Dept.Department: Letters The DipDepartment: Bubble, Bottles and Boobs Artist: Mort Drucker Writer: Stan HartDon Martin Dept. Part 1: One Morning in a Drug StoreDepartment: Don MartinArtist, Writer: Don MartinFood for ThoughtDepartment: Vittle Issues Artist, Writer: Arnoldo FranchioniWhen the "UPC" Symbol Takes Over CompletelyDepartment: Code Front Moving In Artist, Writer: Henry ClarkSchool Supplies Unlimited 1978-79 Wholesale CatalogueDepartment: Torture of Learning Artist: Bob Clarke Writer: Tom KochDon Martin Dept. Part 2: Around Noon on a Movie SetDepartment: Don MartinArtist, Writer: Don MartinKids' Fresh New Comebacks to Parents' Tired Old CommentsDepartment: Minority Retort Artist: Bob Clarke Writer: Tom KochSpy vs. SpyDepartment: Joke and Dagger Artist, Writer: Antonio ProhiasSome Legendary Wire HangersDepartment: Bent Offerings Writer: Paul Peter Porges Artist: Bob ClarkeThe Lighter Side of... FireDepartment: The Lighter Side of...Artist, Writer: Dave BergWarranty Questionnaire from the Purchasing PublicDepartment: Seller Beware Writer: Dick DeBartoloYou Can't Beat the SystemDepartment: Establishment Anguish Artist: Jack Davis Writer: Tom KochTen Little BusinessmenDepartment: There Goes the Neighborhood Writer: Frank Jacobs Artist: Harry NorthMad One-Time-Use ProductsDepartment: One to a Customer Artist: Al Jaffee Writer: Paul Peter PorgesAlasDepartment: Counter-schlockwise Artist: Angelo Torres Writer: Lou SilverstoneDon Martin Dept. Part 3: One Evening in a Bus StationDepartment: Don MartinArtist, Writer: Don MartinDrawn Out Dramas (Various Places around the Magazine)Artist, Writer: Sergio AragonésBack Cover Inside: What Competitive Russian and Japanese Enterprise Threatens Total Annihilation?Artist, Writer: Al JaffeeBack Cover: One Evening in the CityWriter: Sergio Aragonés Artist: Don Martin