MAD Magazine #40 MAD Magazine (USA) Updated: Country: USAEdition: 1st Edition - New YorkCompany: E.C. Publications, Inc.Published: July 1st, 1958Cover: Ernie Kovacs-Andy Griffith-Bob & RaySale price: 25 centPages: 52Format: Magazine - Debut of Frank Kelly Freas Editorial Editor: Al FeldsteinCover Artist: Frank Kelly Freas Cover Variations DenmarkSweden Table of ContentsCover: Wedding CakeArtist, Colorist: Frank Kelly FreasHey Gang! At Last!Department: MAD For KeepsArtist: Wally WoodDepartmentsDepartment: Vital FeaturesArtist: The Usual Gang of IdiotsInitials That Describe The NameDepartment: Much Abbreviated Drivel Writer: Frank Jacobs Artist: George WoodbridgeThese Twelve Great American Corporations Know The Value of Advertising In MADDepartment: Mad MagazineWe're Running Out!Department: Alfred E. NeumanArtist: Norman MingoRandom Samplings of Reader MailDepartment: Letters If You Wannem, We Still Gottem!Department: MAD JewelryMAD Trading StampsDepartment: Redeeming Feature Artist: Bob Clarke Writer: Tom KochPizza PieDepartment: Pass Another Napkin Artist, Writer: Dave BergThe Paper-PickersDepartment: Don Martin Artist, Writer: Don MartinEcccchhh, Teen-Age Son of ThingDepartment: Boy Meets Ghoul Artist: Wally WoodReprinted in: US MAD Magazine #16TV Scenes We'd Like To SeeDepartment: Television Artist: Joe Orlando Writer: E. Nelson BridwellStrangely Believe It!Department: Ernie Kovacs Artist: Wally Wood Writer: Ernie KovacsAlfred E. Neuman UniversityDepartment: Student Bodies Artist: Bob ClarkeInside StoryDepartment: Belly Laughs Artist: Basil WolvertonPravdaDepartment: Black And White, And Red All Over Writer: Frank Jacobs Artist: Wally WoodMAD Summer Vacation GuideDepartment: Let's Get Away From It All Artist: Bob Clarke Writer: Tom KochThe Cold Cereal WarDepartment: Bob & Ray Artist: Mort Drucker Writer: Bob Elliott Writer: Ray GouldingThe Bear HunterDepartment: Don Martin Artist, Writer: Don MartinFuture "Of-The-Month" ClubsDepartment: Join In Haste, Repent At Leisure Writer: Frank Jacobs Artist: Bob ClarkeCoast-To-Coast For $16.75Department: A Fare To Remember Writer: Frank Jacobs Artist: Wally WoodHow To Read A Chamber Of Commerce FolderDepartment: Key To The City Artist: Joe Orlando Writer: Larry YotherWhat It Was, Was FootballDepartment: Andy Griffith Artist: George Woodbridge Writer: Andy GriffithA Drive In The CountryDepartment: Don Martin Artist, Writer: Don MartinMAD T-ShirtsDepartment: MAD T-ShirtsArtist: Wally Wood Artist: Larry MalemanNew Authors For Old BooksDepartment: Marginal Thinking A New Idea In Smoking!Department: Sailem Floating CigarettesArtist, Colorist: Frank Kelly Freas