MAD Magazine #96

Cover: Special "Middle-of-the-Road" Issue

Artist, Colorist: Norman Mingo

Substandard Brands, Inc.

Department: Department of the Inferior

Artist: Bob Clarke Writer: Ronald Axe Writer: Sol Weinstein

The Man From A.U.N.T.I.E.

Department: Hollarin' Uncle

Artist: Mort Drucker Writer: Arnie Kogen

On the Job

Department: Don Martin

Artist, Writer: Don Martin

Baseball Foto-Plays

Department: Out of Left Field

Writer: Arnie Kogen

Spy Vs. Spy

Department: Joke & Dagger ; Spy Vs. Spy

Artist, Writer: Antonio Prohias

Unspoken Messages in TV Commercials

Department: Sponsor Speak With Forked Tongue

Artist: Joe Orlando Writer: Tom Koch

Show Biz Celebrities in Ordinary Life Situations

Department: Off But Still "On"

Artist: Jack Rickard Writer: Larry Siegel

Spy Vs. Spy

Department: Joke & Dagger ; Spy Vs. Spy

Artist, Writer: Antonio Prohias

Today's Typical "Sales & Promotional" Gimmicks

Department: Previews of Drumming-Up Attractions

Artist: Paul Coker, Jr. Writer: Larry Siegel

Mad's Seed and Garden Catalog

Department: Hoe-Hum

Writer: Frank Jacobs Artist: Bob Clarke

The Lighter Side of the Boss

Department: Berg's Eye View

Artist, Writer: Dave Berg

In Injun Territory

Department: Don Martin

Artist, Writer: Don Martin

TV Commercial Aids

Department: Out! Damned Spot!

Artist, Writer: Al Jaffee

Spy Vs. Spy Vs. Spy

Department: Joke & Dagger ; Spy Vs. Spy

Artist, Writer: Antonio Prohias

Crazy Fists

Department: Socko B.O.

Writer: Dick DeBartolo Artist: Mort Drucker

The Indignant Husband

Department: Don Martin

Artist, Writer: Don Martin

The Harvest We Shall Reap From the Super-Patriots' Methods of Exposing "Communist Plotters" in America

Department: Mad Fold-In

Artist, Writer: Al Jaffee

Let's Kill Off Ridiculous Ad Campaigns

Artist, Colorist: Irving Schild

Drawn Out Dramas (Various Places around the Magazine)

Artist, Writer: Sergio Aragonés