This is an obscure MAD Magazine-related paperback book. Published in 1964 by Kanrom, this item is a First Printing of "It Came From Madison Avenue". While not technically a MAD Magazine book, this book was written by MAD Magazine writer, Frank Jacobs, and pictorially illustrated by MAD Magazine associate editor, Nick Meglin. This book shows a series of selected black & white pictures (chosen by Nick Meglin), with humorous captions written by Frank Jacobs.