L’Écho des Savanes is a Franco-Belgian comics magazine founded in May 1972 by Claire Bretécher, Marcel Gotlib and Nikita Mandryka. It featured the work of French and international authors and graphic artists in mature-oriented comics over the course of 34 years and temporarily ended publication in December 2006. It was relaunched in 2008.
Wikipedia contributors. (2020, April 24). L'Écho des savanes. In Wikipedia, The Free Encyclopedia. Retrieved 08:39, May 3, 2020, from https://en.wikipedia.org/w/index.php?title=L%27%C3%89cho_des_savanes&oldid=952809045
This issue number 43 contains pages to ptomote the French MAD hardcover book "Les Années Folles de MAD". The promotion is visible on the front- and back cover.