Matchbook Cover Alfred E. Neuman 
Description
This item is a super rare piece of MAD Magazine and Alfred E. Neuman memorabilia. Produced in the 1930's, this item is an advertising piece for the Mt. Royal Cafe, a small bar and coffee shop in New Bedford, Mass. The back side of this item features an early image of MAD Magazine's Alfred E. Neuman, with the words, "Me Worry? I should say not!".
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